How A Customer Relationship Management Tool Increases Sales

Sales managers dream of the day their company purchases a Customer Relationship Management (CRM) system, thinking it will solve all of their problems. However, while a CRM system can help improve sales, it must be utilized properly to have a positive outcome. This includes understanding the upfront dedication that a system needs to be fully integrated and how you can use it to meet sales goals. CRM Starting Point When you first get a CRM system, you either have to commit fully or have it run as a standalone, which can work in most cases. According to Chris Peterson from Security Systems News, many companies start by trying to fully…

Tips for Maximizing Your CRM to Increase Sales

In an age when customers are reaching out to companies in various ways, personalized and simplified approaches using cloud-based customer relationship management is an easy way to increase sales. In fact, a study from Nucleus Research found that mobile CRM use increases sales force productivity by 14.6 percent, leading to higher revenues. To see this increase in sales, you have to get the most out of your CRM.   How CRM Connects You and Your Customers   As a company, one key goal is to maintain your customers and foster a relationship. This begins with giving them what they want — which starts with giving the customer information instantly. By…

Launch Your Startup with a CRM Tool

A customer relationship management system (CRM) is a tool comprised of certain technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle. The goal of a CRM is to improve business relationships with customers, assist in customer retention and drive sales growth. Even as a small business, a CRM could make a world of difference in your bottom line. A reliable CRM for your small business could be just what you need to catch up with your competitors. Read on as we detail why your business adopt one today. A new report from Nucleus Research suggests that when you invest a dollar in CRM,…

How to Ensure the Best Performance for Your Company’s Cloud-Based Communications

Cloud-Based Communications has become a popular choice for modern enterprise communications and collaboration. There’s no need to combine disjointed cloud tools from multiple vendors any longer. ShoreTel Connect CLOUD is an end-to-end cloud phone and unified communications solution that handles everything for you. Cloud-based communications and collaboration make everyday meetings and interactions easier than ever before. And it’s not just any cloud phone system that you need – you need a cloud system and provider that gives you the speed and agility to drive more business, gives you advanced capabilities and isn’t complicated. Now it’s time to advance your competitive position through your phone system. You’ll increase employee productivity and…

Four Key Methods to Test Your Disaster Recovery System

Disaster recovery systems are vital to the health of a company’s IT infrastructure. These systems ensure that if some form of company software failed, there’s a way to fix the problem and not lose or compromise any valuable information. Although, if these systems aren’t consistently tested, they can develop their own faults as new technologies and software are added to a company’s digital infrastructure. Read on as we discuss the value of consistent disaster recovery testing and four different methods to ensure quality tests. Disaster recovery programs are put in place to safeguard data from being lost during a potential IT disaster. While testing these programs isn’t always the easiest…

Cloud Systems and the Impact of SaaS on Traditional Data Centers

As businesses continue to modernize and digitize their offerings, more companies are turning toward cloud systems to handle their software and data needs. By following the software-as-a-service (SaaS) model, companies are seeing faster innovations, enabled by deeper analytics, while reducing the amount of space that is required by traditional data centers. Read on as we discuss the impact of cloud systems and how SaaS offerings are changing traditional data centers. Everyone knows that digitization is the future of business. From eCommerce websites to healthcare facilities, more businesses are moving toward cloud integration and following the SaaS business model. According to cloudcomputing-news.net, the cloud computing industry is expected to grow by…

The Five Biggest Cyber Threats to E-Commerce Websites and How to Fight Them

As technologies advance and digitize, so do threats to security. Updates to malware and other malicious programs can wreak havoc on businesses and their customers. In particular, e-commerce websites have to pay extra attention to their security programs and procedures to ensure that nobody gains access to their systems and that customer information is protected. Read on as we discuss the top cyber threats to e-commerce and how to protect your website against them.     As with any industry, the protection of classified information is of the utmost importance. For e-commerce websites and business, it’s even more imperative that information is encrypted and protected so that cyber criminals can’t…

How To Successfully Implement a Customer Relationship Management (CRM) Platform

Customer relationship management (CRM) platforms are designed to keep customers both engaged and returning to your business. Despite the success of these platforms, there is still a low adoption rate among companies in all industries. Once adopted, these programs can drive customer engagement and generate an increase in revenue. Read on as we detail the importance of customer relationship management and how to successfully implement a CRM platform.   CRM platforms allow businesses and their sales teams to efficiently manage their customers and leads throughout the buying process, allowing salespeople to collect vital customer and sales information into a single location. The platform then compiles all of the data and…

CRM Solutions

How CRM Solutions Benefit Small Businesses In 2017

The days of businesses determining when and where to engage their customers is fast coming to an end. Most attempts to tell customers what to think or how to buy are now met with a skeptical eye from today’s buying public. As the world enters an era of consumer managed relationships, the power has swung firmly back in favor of the customer. To meet this demand, brands must be able to both keep in touch and connect with the consumer. Read on as we detail how a customer relationship management (CRM) tool allows small businesses to capitalize on this evolving sales dynamic.   According to MarketingTech, today’s consumer is more…

Kansas City Managed Services Firm Explores The Benefits of CRM Marketing

The sales profession is going through a real transformation. The omnichannel experiences of social, mobile and digital are enabling buyers to be significantly more informed at each step of the buying journey.         The core sales process is rapidly changing due to the addition of new technology and greater contact touchpoints. Sellers are transitioning from selling individual products to a singular point-of-contact to increasingly complex solutions to buyers who are often only a small part of the stakeholders involved in the final decision. This pushes the process of building relationships with your customers to the forefront. Whether you’re just launching or in your third year of business,…